Gray Gaulding No. 55 La Colombe Draft Latte Chevrolet
Bass Pro Shops NRA Night Race at Bristol Motor Speedway Event Preview
La Colombe® returns with Gaulding and Premium Motorsports under the Lights at Bristol Motor Speedway
Series: Monster Energy NASCAR Cup Series
Race : #24 of 36 — August 19, 2017
Driver: Gray Gaulding
Car: No.55 La Colombe Draft Latte Chevrolet
Track: Bristol Motor Speedway
Race: Bass Pro Shops NRA Night Race
Distance: 500 Laps / 266.5 Miles
Stage Lengths: 125 | 250 | 500
August 17, 2016 (Statesville, N.C.) — La Colombe returns to the track this weekend with Gray Gaulding and Premium Motorsports. Gaulding will carry the La Colombe Draft Latte colors under the lights at ‘The World’s Fastest Half-Mile’ this Saturday night in the ‘Bass Pro Shops NRA Night Race’ at Bristol Motor Speedway.
La Colombe is committed to fueling people and their missions with the revolutionary Draft Latte. The Draft Latte is a first-of-its-kind, ready-to-drink coffee beverage that delivers the full taste and texture of a true cold latte. With over 25,000 points of distribution within conventional retail, drug, and broadline food service, La Colombe is one of the category leaders in dollar growth and its new innovations are now available nationwide just in time for the racing flag to wave.
Joining Gaulding as an associate partner this weekend is Monecity, the nation’s only payment processing service dedicated to cities, counties and states, schools, colleges and universities, nonprofits and other organizations that make communities happy and healthy.
The Country Network (TCN) will also be joining Gaulding and Premium Motorsports this weekend at for ‘The Night Race’ at BMS. TCN is an innovative music video TV network dedicated to providing today’s Country music enthusiasts with more choices in televised and digital programming. ‘The Country Network’ gives country music fans what they want: the best in country music videos and country music inspired content each and every time they tune in.
From the Driver’s Seat with Gray Gaulding: “It’s awesome to have La Colombe back on the car this weekend at Bristol, we had a great run with them at Pocono (Raceway) a few weeks ago and look to continue growing our partnership. I also can not thank Monecity and The Country Network enough for coming on board this weekend. Mark (Hillman) and everyone at Premium Motorsports works hard to prepare each week but there was an extra buzz going around the shop knowing that it’s Bristol week!”
On Track… The Monster Energy NASCAR Cup Series will have two practice sessions on Friday, August 18 (10:00 – 11:25 a.m. and 12:30 – 1:55 p.m.) on track activity will continue with three rounds of multi-vehicle qualifying on Friday afternoon at 5:45 p.m. On track activity will resume Saturday with the Bass Pro Shops NRA Night Race at 7:30 p.m. All times are listed in local eastern standard time.
About La Colombe:
La Colombe (www.lacolombe.com) is a leading coffee roaster known for ethical, long-term trade practices with growers. Considered one of the pioneers of the third wave of coffee, it provides signature classic blends and exceptional single-origin coffees to cafés, hotels, restaurants and retailers around the world. In addition, the company owns and operates 25 cafés in Philadelphia, New York, Chicago, Boston, Los Angeles and Washington, D.C. – with additional locations and new markets scheduled to open in 2017. The company has also made headlines in the ready-to-drink business with its DRAFT LATTE© – the world’s first-ever textured cold latte.
About Premium Motorsports:
Premium Motorsports is an American professional stock car racing team that currently competes in the Monster Energy NASCAR Cup Series and the NASCAR Camping World Truck Series. The team fields the No.15 Toyota Camry and Chevrolet SS full-time and the No.55 Toyota Camry and Chevrolet SS in The Monster Energy NASCAR Cup Series. In the NASCAR Camping World Truck Series, the team fields the No.49 Chevy Silverado.
Premium Motorsports is seeking partners for continued success on all levels. For more information regarding available partnerships, contact Stacey Carlson.